Smart packaging - the packaging of the future
Extended packaging makes use of a barcode or an integrated RFID chip: The code is scanned with a smartphone camera and an app is used to call up additional information about the product, for example information for allergy sufferers.
Computer-generated augmented reality virtually enhances a user's view of the real world, often on smartphones or tablets. There is no telling how far the range of possible applications will go. Virtual theme worlds, contests or user instructions that pop up when a product is photographed or filmed are already in use today.
Track & trace is used to follow packages and determine the status of a delivery. Packaging elements can be tracked across
the entire production process.
Please contact us – we look forward to supporting the development of your smart packaging.